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"The Splendid Table" Radio Show Host, Lynne Rossetto Kasper, Added to CSA Expert Exchange Line-Up
March 8, 2013
Lynne Rossetto Kasper, host of the public radio show The Splendid Table, will participate in the CSA Expert Exchange: An Online Conference, coming up on March 15th from 11am to 3pm EST. The CSA Expert Exchange is co-presented by Small Farm Central and PASA, and is expected to engage between 200-300 Community Supported Agriculture (CSA) farmers.
The conference will be accessible via any web browser and will consist of four sessions focusing on the following topic areas; CSA management, member retention & maintaining a profitable CSA operation, certifications & equipment and member education. The fee is $45 and registration is open at csafarmconference.com. PASA members can save $10 off registration by using promo code PASA2013 at check out.
Lynne Rossetto Kasper, of public radio’s The Splendid Table program, will be joining us for a 30-minute session to discuss how CSA's are perceived in the greater food and cooking communities. As a host of a nationally syndicated radio show, Lynne regularly interviews chefs, restaurateurs and other food experts from around the country. From this perspective, she'll discuss her thoughts on the challenges and opportunities presented by CSA's and will share some cooking techniques relevant to CSA members.
Kasper has won numerous awards as host of The Splendid Table, including two James Beard Foundation Awards for Best National Radio Show on Food, three Clarion Awards from Women in Communication and a Gracie Allen Award for Best Syndicated Talk Show.
The Splendid Table has been at the forefront of food issues and policies since its inception. Long before eating local became a catchphrase and farmers' markets became ubiquitous, The Splendid Table was talking about the changes needed in the food system and what was happening on the grassroots level. In fact, when The Splendid Table first went on the air, Lynne had to make sure to define such terms as "organic" and "sustainable" for listeners. Today those terms have become part of the everyday lexicon, and people's hunger for wholesome food and the rituals surrounding it has only increased.
Conceived by Robyn Van En as an antidote to industrial, monocrop agriculture, the Community Supported Agriculture (CSA) concept offers farms the opportunity to become centers of more sustainable communities.
“As CSA farmers, we recognize that teaching basic cooking techniques is of paramount importance for retaining members from year-to-year. CSA members that don’t learn to cook the weekly box won’t come back. Lynne Rossetto Kasper has this experience as she guides America’s home cooks on her weekly radio show. Equally important is the fact that she has her finger on the pulse of the American home cook and she will give perspective on how CSAs are viewed by her listeners and how we can improve that perception,” says Simon Huntley from Small Farm Central.
Full details and agenda are available here for the CSA Expert Exchange: An Online Conference.
About Small Farm Central
Small Farm Central is a leading technology provider to small-scale farms across the U.S. and Canada. Started by an former CSA farmer, Small Farm Central provides farm websites, CSA member management services, and more to help increase the economic sustainability of small-scale farmers by creating professional and engaging experiences for the farm’s customers. Small Farm Central’s Member Assembler technology is built to manage the office side of the CSA from online member signup and payment processing to box packing and delivery logistics.